Cancer charity seeks help for sunburn-prone Danes abroad

by Dramelin 6:00 AM 0 comments

The Danish Cancer Society notes that estimated annual skin cancer cases are almost double the number in France, when differences in age distribution are taken into account. The Danish Cancer Society is spreading its "Help a Dane" message through a multilingual series of videos parodying a government-style announcement. "The strong sun is harmful to our delicate skin and every day a Dane dies from skin cancer. Image copyright Danish Cancer Society Image caption Presenter Mikael Bertelsen relays the message in five languages - each time the choir simply sings "ow ow ow ow ow"A Danish cancer charity is asking residents of foreign holiday destinations to look out for pale-skinned visitors who may be at risk of sunburn. Image copyright Danish Cancer Society Image caption Each video is tailored to the local audience - a charred pizza shows Italians how much more susceptible Danes are to burningNext story: Italian town commissions marble Donald Trump statueUse #NewsfromElsewhere to stay up-to-date with our reports via Twitter.