A domestic listing could help the Shanghai-based company with its target to more than triple the transaction value on its online platform to 100 billion yuan (US$14.5 billion) by 2020.
"The accelerated IPO pace in China heightened our hopes for a share sale at home," said the company`s founder and chief executive Gary Ge Yongchang, in an interview with the South China Morning Post.
Founded in 2006, Fanli earns a commission by directing shoppers to reputable online stores, and using cashback rebates to attract them.
Fanli.com, a Shanghai-based directory for online shopping funded by Walt Disney`s Steamboat Ventures, said it is considering an initial public offering on China`s A-shares market.
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