You need to learn influencer marketing on the platform by studying the way LinkedIn uses LinkedIn for marketing.
Currently, only Sponsored Content, Sponsored InMail and Text Ads are available on the network?s self-service advertising platform.
Giving your Pulse articles a boost with Sponsored Content may do the trick.
On the other hand, if you?re after qualified business leads, Sponsored InMail, Display Ads or Dynamic Ads may be a better fit.
How to Get Started with LinkedIn PublishingLinkedIn campaigns - like so many campaigns on other platforms these days - begin with content.
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